“Facebook is clearly hoping that a great number of marketers will – after playing with these new post types – decide that their creative efforts are worth boosting.”In our opinion, these options are positively useful for marketers and are worth testing out. Remember, while these post options will look very appealing, some might only be seen by a small fraction of your audience. Facebook’s ultimate goal is to lead you in the direction of paid advertising. If you create a successful post option, such as promoting a discounted product, you might find yourself in the category to spend a couple bucks. Testing out these offers will give you an inside look into what your audience is hungry for. What’s your favorite post option?