Blog

May 21, 2018
Social Media Contests Done Right

Social Media Contests Done Right

  For years brands have used contests to outshine their competitors on social media. Over time, companies have been implementing creative giveaways in order to build email lists, boost online engagement and build those trusting relationships with their customers. Social media contests are a powerful way to increase your marketing. Afterall, we all like to win! According to Toggl, even after a competition has ended “three out of four people are more likely to recommend […]
May 16, 2018

#WebWeds: Everything You Need to Know About The GDPR

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news.   The European Union’s General Data Protection Regulation (GDPR) takes effect on May 25, 2018. Many business aren’t aware of the parameters surrounding the arrangement, but should be to avoid penalties and […]
May 14, 2018
Using Social Media As a Recruitment Tool

Using Social Media As a Recruitment Tool

  Graduation season is in full swing, which means a fresh crop of potential hires are on the job hunt. But just because there are plenty of millennials looking for work, it doesn’t mean your company can sit idly by and wait for resumes to roll in. Recruits these days- particularly millennials- can be picky, and in order to attract the best employees, it’s important to show them why your company is a great place […]
May 11, 2018
Employee Spotlight: Kylie Parr, Social Media Manager

Employee Spotlight: Kylie Parr, Social Media Manager

If there’s one thing we’re proud of at The Modern Connection, it’s our incredible team. And we want to give you the chance to learn more about each of our talented and social savvy team members. Each month we’ll be interviewing a different team member about what they do at The Modern Connection, and in their spare time. April’s employee spotlight focuses on Kylie Parr, Social Media Manager. Read on to learn more about her role […]
May 9, 2018
#WebWeds: How to Create an Engaging Hashtag

#WebWeds: How to Create an Engaging Hashtag

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   Creating a hashtag for your business has several benefits. The reason why they’re so important is because they will create more engagement with customers […]
March 20, 2018
Now Hiring: Jr. Social Media Manager

Now Hiring: Jr. Social Media Manager

We’re Hiring! The Jr. Social Media Manager is responsible for both assisting the Social Media Managers and overseeing online marketing activities for clients assigned. These duties include content creation and scheduling as well as monitoring accounts and responding to conversations. Specific position expectations include: Create weekly social content calendars that maintain the appropriate client voice and strategy messaging points. Content calendars are to be completed the Friday prior and should run from Monday through Sunday. Schedule content […]
September 29, 2017
Now Hiring: Director of Digital Marketing

Now Hiring: Director of Digital Marketing

The Director of Digital Strategy leads the digital content and digital marketing team and works closely with the CEO to develop integrated strategies across all agency and client digital platforms. The Director provides strategic guidance and data-driven recommendations to help increase our clients reach through social media campaigns, paid and organic reach, SEO/SEM, e-newsletters, blogging, and website recommendations. This role will help assist the Director of Operations to oversee the work performed by the community […]
September 6, 2017
Now Hiring: Ruby on Rails Developer

Now Hiring: Ruby on Rails Developer

The Modern Connection is seeking an energetic and talented applications/mobile developer to be a part of an extremely progressive development project. This individual will work directly with Content Managers to help build and maintain an application system, keeping user experience and end user interface in mind. We are seeking an individual who has experience in the following full stack development tools for creating a client facing/hosted application which monitors and manages deployed clients remotely.The ideal […]
September 5, 2017

Now Hiring: Jr. Community Manager

The Jr Community Manager is responsible for both assisting the Community Managers and overseeing online marketing activities for clients assigned. These duties include content creation and scheduling as well as monitoring accounts and responding to conversations. Specific position expectations include: Create weekly social content calendars that maintain the appropriate client voice and strategy messaging points. Content calendars are to be completed the Friday prior and should run from Monday through Sunday. Schedule content across social […]
September 2, 2017

Now Hiring: Paid Ads Specialist

Our Paid Ads Specialist is an expert in digital advertising and will be responsible for working directly with Community Managers to gain knowledge of all clients to create a paid advertising strategy based on individual client needs. They will work with Community Managers to understand each individual client need in order to create effective targeted ads to maximize ROI for clients. The Paid Ads Specialist will be committed to managing paid digital ads efforts for […]