Blog

March 22, 2017

#WebWeds: Why Pinterest Marketing Is Still a Thing

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. Lately, it seems like all we hear about are updates on Facebook, Instagram, and Snapchat. However, that doesn’t mean that other platforms like Pinterest should be ignored. In fact, Pinterest is still an […]
March 20, 2017
Facebook City Guides is Every Traveler’s New BFF

Facebook City Guides is Every Traveler’s New BFF

Further good news for travelers who use Facebook. After allowing users to find nearby WiFi hotspots, Facebook has introduced a new feature called Facebook City Guides, which is excellent news for travelers and the tourism industry alike. City Guides curates recommendations for major international cities and shares reviews and ratings all within your pocket! What is Facebook City Guides? When you are visiting a city that is not your hometown or you have never checked […]
March 17, 2017
The Ultimate SEO Guide for Facebook, Google and Yelp

The Ultimate SEO Guide for Facebook, Google and Yelp

According to a study conducted by Retailing Today, 81% of shoppers research the product that they are interested in before making a purchase. This percentage increases as the price of the product increases. So what can you do with this information and how does it affect your business? It’s so important to make it as easy as possible for your potential customers to find you. Having a properly optimized page for your brand is essential […]
March 15, 2017

#WebWeds: Social Media Spring Cleaning

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below: It’s about time for spring cleaning, and your home or office isn’t the only thing in need of some sprucing up. It’s a good idea to […]
March 13, 2017

What You Need to Know About Facebook Stories

Facebook’s mission to clone Snapchat features wherever possible just took the next logical step. After some months of testing Stories in the main Facebook app, the popular social network has unleashed the feature to many users around the globe. Showcasing a similar effort in Instagram, Whatsapp and Messenger, you can stitch together videos and photos to share stories that will disappear after 24 hours. Finding this feature in the main Facebook app is something significant, […]
March 10, 2017
Visual Social Media Secrets

Visual Social Media Secrets

As they say, a picture is worth a thousand words. There are plenty of ways to advertise visually without the use of standard photography. When curating content for your business, it’s important to consider the look, feel and voice of your brand. Creating beautiful text and inspiring visual social media will not only help grow your business, but also increase your followers significantly. Have you ever followed an Instagram account solely because it’s visually enticing? […]
March 6, 2017

Spring Cleaning Your Social Media Presence

As Winter rears its last plea, we finally see sunshine on the horizon and in the forecast. Spring is coming soon! We will start to see the breath of new life with flowers budding and grass turning a beautiful shade of green. Spring is synonymous with rebirth and renewal, which explains why it’s a good month to start over or refresh. Most only think of spring cleaning as cleaning your living space, but you can […]
March 2, 2017

#WebWeds: Why You Should Be Using Facebook Advertising

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below: It’s likely that you’ve heard the phrase “pay-to-play” when it comes to Facebook marketing. With over 1.44 billion monthly active users on the platform, it’s impossible […]
February 27, 2017
How to Use Instagram Multi-Image Posts

How to Use Instagram Multi-Image Posts

Last week, Instagram debuted a new feature on their app: the ability to upload multiple photos to a single post. Although we were a little skeptical when we first heard about this move it’s similar to the carousel ads that users have already been able to run on the platform. Instagram is owned by Facebook, so the move seems similar to photo albums on their parent platform, and we were worried about how intrusive these […]