Blog

October 2, 2017

3 Effective Ways to Increase Customer Engagement  

According to an old adage, your customer is your business. Unfortunately, many companies fail to execute an effective online marketing strategy and lose potential customers. Your clients expect an immediate response to their questions and concerns, meaning that a strong online presence is a crucial aspect of your business model. A personal, interactive, and creative social media strategy will capture hearts and wallets. Personalize your marketing Customers who feel personally connected to your brand will […]
September 29, 2017
Now Hiring: Director of Digital Marketing

Now Hiring: Director of Digital Marketing

The Director of Digital Strategy leads the digital content and digital marketing team and works closely with the CEO to develop integrated strategies across all agency and client digital platforms. The Director provides strategic guidance and data-driven recommendations to help increase our clients reach through social media campaigns, paid and organic reach, SEO/SEM, e-newsletters, blogging, and website recommendations. This role will help assist the Director of Operations to oversee the work performed by the community […]
September 27, 2017
#WebWeds: How to Combat Ad Fatigue

#WebWeds: How to Combat Ad Fatigue

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   We’re constantly surrounded by advertising. Everywhere you look, you’re likely to see an ad–your television, your social media apps, your smartphone games, your online news, […]
September 25, 2017

How to Create a Successful Email Marketing Strategy

Email marketing is one of the oldest forms of digital marketing around. But guess what? It’s still relevant. And it still converts. Although the strategy behind your email might be different than it was when people were still excited to receive emails, you can still create a successful email marketing strategy that will generate new customers. How many emails do you typically wake up to each day? This comic strip probably isn’t far off in […]
September 20, 2017
#WebWeds: How to Manage Social Accounts During a Crisis

#WebWeds: How to Manage Social Accounts During a Crisis

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   With all of the major hurricanes we’ve been seeing this hurricane season, we wanted to discuss what you should do with your social media accounts when a […]