Blog

June 24, 2016
So You Wanna be a Snapchat Success Story

So You Wanna be a Snapchat Success Story

See what we did there? In the title? *dusts off shoulders* Is your business ready to market to millennials and young adults? Snapchat is now the 3rd most popular social network for millennials. If you thought Snapchat was “just a fad,” you’re making a mistake not integrating this new social tool into your overall strategic marketing plan. Snapchat recently succeeded Instagram and Tumblr as the fastest-growing social app.  Just one year ago there were 30 […]
June 22, 2016
#WebWeds: The One Trend You Can't Ignore in Social Media Marketing

#WebWeds: The One Trend You Can’t Ignore in Social Media Marketing

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. Do you think you’ve been seeing more video in your Facebook News Feed than you ever have before? Well, you’re right! And if the prediction of one of Facebook’s Vice Presidents comes true, your feed […]
June 20, 2016
How Important is Email Marketing?

How Important is Email Marketing?

Email or electronic mail has been mainstream since the early 90’s. It was the new way for businesses to communicate internally and externally. While this function of email was huge for companies and personal use alike, it has since morphed into something even bigger. The late 90’s saw a rise in email marketing companies, and thus email marketing became an official marketing channel. Other than social media and direct messaging, email is still considered an […]
June 17, 2016
4 Essential Questions to Ask Yourself When Creating a Website

4 Essential Questions to Ask Yourself When Creating a Website

There’s no doubt your business needs a website. You may think your industry is so obscure or specialized that you don’t need one, but I’m here to tell you, you do. Even if you’re a tool supplier to the Aerospace industry, or you specialize in llama feed – your customer will use the internet to find or research you. Not just any old website will do, however. It’s important that your site is working for […]
June 10, 2016
4 Photoshop Tutorials To Help You Maximize Your Workflow

4 Photoshop Tutorials To Help You Maximize Your Workflow

When it comes to graphic design and photo editing, the Adobe Suite is pretty much the standard in the industry. Arguably the crown jewel of Adobe’s editing programs is Photoshop, so ubiquitous that it has almost become a proprietary eponym for photo-editing software (think Kleenex, Xerox, and Q-tip). Now that Adobe has taken their suite to the Creative Cloud and made it subscription based, Photoshop is available for just $10 a month, which has lead […]