Blog

August 1, 2016
Why Quality Images on Your Website Are a Must

Why Quality Images on Your Website Are a Must

You know the old adage…”A picture is worth a thousand words.” When it comes to website development, this couldn’t be more true. Whether creating a new website or updating an existing one, it’s essential to evaluate your current stock of images and make sure you’re using photos that are high resolution, focused, and represent your business in the best way possible. Here are a couple reasons why photography should be one of the key investments […]
July 29, 2016
5 Ways to Get the Most Out of Your Smartphone Video

5 Ways to Get the Most Out of Your Smartphone Video

Since 2001 when the first camera phone was introduced to the world, the amount of pictures and videos being taken on a day to day basis has skyrocketed. And with the introduction of apps like Instagram, Facebook, and Snapchat, the sharing of those photos and videos has become crucial to how you and your brand are perceived by your customer. As I have written on the subject of improved photography for social media, I thought […]
July 27, 2016
#WebWeds: Managing a Crisis on Social Media

#WebWeds: Managing a Crisis on Social Media

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below: With recent current events and tragic news in the media each day, we want to prepare your business for using best practices when it comes to […]
July 25, 2016
6 Ways to Repurpose Your Digital Content

6 Ways to Repurpose Your Digital Content

You work hard on the content that you create to market your business online. Isn’t it a bummer that you only get to use it once, and then never again? No, it’s not a bummer. Because you can use it again. Over and over again, actually. We’re going to go over a few of the ways that you can repurpose your digital marketing content so that it’s always fresh and new and working for your […]
July 15, 2016
3 Things that Digital Marketers Can Learn From Amazon Prime Day

3 Things that Digital Marketers Can Learn From Amazon Prime Day

July 12th had been bookmarked in my calendar since it was announced. Amazon Prime Day is the Black Friday of online retailers (in July). This past week, Amazon had its biggest day ever.  CNBC reported that the online-retailer-created-holiday “Amazon Prime Day saw worldwide orders rising more than 60 percent compared with the previous Prime Day. In the U.S., orders rose by more than 50 percent.” This is incredible growth. It makes anyone in the marketing […]