Blog

July 13, 2016
#WebWeds: Privacy Issues With Pokemon Go

#WebWeds: Privacy Issues With Pokemon Go

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below or watch it on Facebook Live: Pokémon Go is here, and it’s taking over the world. If you’ve been out and about this week, you’ve more […]
July 11, 2016
Why We’re Not Buying Your Branded Social Media “Fail”

Why We’re Not Buying Your Branded Social Media “Fail”

Another week, another celebrity who got caught copying and pasting their captions from a Public Relations professional into their Instagram post. What looks like a run-of-the-mill social media *fail* instantly transforms into a trending topic on Twitter and splashed across headlines all over the internet. Well guess, what, we’re not buying it. Here’s why. Free publicity for the brand The first thing you might be thinking when you see these mistakes is muttering under your […]
July 8, 2016
Social Media as a Customer Service Tool

Social Media as a Customer Service Tool

Many businesses are now coming to terms with the fact that a social presence is no longer an option, it’s a necessity. With Facebook’s 1.5 billion monthly active users and Twitter’s 310 million monthly active users, it’s no wonder businesses are flocking to social to increase brand awareness and promote their products and services on the platforms their customers are using everyday. Even companies that aren’t currently on social may have a presence and not […]
July 4, 2016
4 Types of Facebook Apps You Should be Using

4 Types of Facebook Apps You Should be Using

In this day and age, when you hear the phrase, “there’s an app for that”, it is more likely to be true than not. What most people don’t realize, though, is how many apps are available for Facebook’s platform, aside from the handful of silly games that you constantly receive invitations for (looking at you farmville). If you run a Facebook page, there are some awesome apps available to you to help improve your page’s […]
July 1, 2016
Using Twitter Dashboard

Using Twitter Dashboard

Twitter business and personal profiles have always been the same, with no extra functionalities to help businesses manage their accounts more efficiently. Twitter’s recent release of Twitter Dashboard is one way that they’re starting to differentiate between the two. Although it’s available for all accounts, business accounts will be gaining more advantages from this new feature. To test out Twitter Dashboard for yourself, head to dashboard.twitter.com and log in with your Twitter account. There are […]