Blog

May 30, 2016
How to Build a Rockstar Facebook Live Strategy to Cover Events

How to Build a Rockstar Facebook Live Strategy to Cover Events

If you’re hosting or promoting an event soon, grab a pencil and listen up. These tips for using Facebook Live Video will help you run a cohesive and entertaining live feed from your event. Not familiar with Facebook Live? It’s a new tool from Facebook that can share a live feed directly from your phone to all of your followers – instantly! How cool is that? Today in the digital world, “going live” doesn’t only […]
May 27, 2016
Live Social Video Takes Us to New Heights

Live Social Video Takes Us to New Heights

Social video platforms are the newest social media craze with apps such as Snapchat and Periscope taking the lead. Facebook has since caught on by launching their Facebook livestream feature. These platforms are a good marketing avenue for businesses to take notice of and really get online to showcase behind the scene footage. These types of platforms are great for events and showcasing personalities behind the brand. Photo Credit: Apple iTunes What’s even better about […]
May 25, 2016
#WebWeds: 5 SEO Mistakes to Avoid in 2016

#WebWeds: 5 SEO Mistakes to Avoid in 2016

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below: At The Modern Connection, we work in all aspects of digital marketing. This includes best practices for your company website and blog, and helping your business […]
May 23, 2016
Using Videos to Maximize your Social Presence

Using Videos to Maximize your Social Presence

Videos are the new photos. There’s no denying the fact that videos have become a huge part of what your customers are viewing while they are on the internet. Youtube’s user base has passed the 1 billion mark, almost one-third of all people active on the web, while Facebook and Snapchat have both passed the 8 BILLION views per day mark on their respective platforms. If you are a business owner and you are not […]
May 20, 2016
Using Facebook's Pages to Watch Feature

Using Facebook’s Pages to Watch Feature

We love social media for so many reasons: the way we can connect and converse with customers, the personality it allows businesses to show off, as well as the easy access it gives us to see what other businesses in our industry are doing. Because who doesn’t want to be able to sneak a peek into how the competition is doing on social media? So we’re going to let you in on a secret: Facebook […]