March 28, 2018
#WebWeds: What You Need to Know About the Cambridge Analytica Scandal

#WebWeds: What You Need to Know About the Cambridge Analytica Scandal

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   Since Facebook is free to use, the site has gotten creative with its revenue strategies. One of Facebook’s business models involves collecting user data and selling […]
March 25, 2018
Instagram Finally Gives the People What They Want

Instagram Finally Gives the People What They Want

  It’s been a big week in social media news. Lots of controversy has been swirling around Facebook and other headline buzzwords like Cambridge Analytica, data protection laws and third party apps. It’s thrown the stock market into disarray and everyone is questioning their Facebook stock. Even Elon Musk had something to say about Facebook’s current news. You can read the full rundown on the Cambridge Analytica/Facebook situation here. While that’s pretty heavy stuff, there […]
March 21, 2018
Reddit Introduces In-App Mobile Ads

#WebWeds: Reddit Introduces In-App Mobile Ads

  According to Amazon’s analytic service Alexa, Reddit is the sixth most visited website globally, and the second most visited site in the United States. These astounding numbers should make Reddit a gold mine for marketers, but the site has struggled to gain traction despite several updates to its advertising platform. Reddit has steadily been building up advertising capabilities on their platform for the last couple of years. With over 330 million users, Reddit has […]
March 20, 2018
Now Hiring: Jr. Social Media Manager

Now Hiring: Jr. Social Media Manager

We’re Hiring! The Jr. Social Media Manager is responsible for both assisting the Social Media Managers and overseeing online marketing activities for clients assigned. These duties include content creation and scheduling as well as monitoring accounts and responding to conversations. Specific position expectations include: Create weekly social content calendars that maintain the appropriate client voice and strategy messaging points. Content calendars are to be completed the Friday prior and should run from Monday through Sunday. Schedule content […]
March 19, 2018

How to Market on LinkedIn Like a Pro

  Building a LinkedIn profile for your business is the easy part- the hard part is figuring out what to post. Since Facebook, Instagram, and Twitter attract most of the attention, it’s easy to let your businesses’ LinkedIn page slide to the backburner. However, with over 546 million users, LinkedIn is a valuable channel for building your brand identity and promoting your products or services. LinkedIn is a unique social media platform that is primarily […]