Blog

August 21, 2017

6 Ways to Use Your Facebook Cover Photo or Video

Facebook gives you a huge blank canvas at the top of your business Facebook Page to do what you want with and show off your business. However, way too many businesses don’t take advantage of this piece of digital real estate. And now that users can even upload a video as their Page cover, we wanted to talk about a few different ways you can use your Facebook cover photo or video to promote your […]
August 16, 2017

#WebWeds: 4 Tips to Help You Upgrade Your Email Blasts

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   Some marketing tactics stand the test of time, and email marketing is proving to do just that. It’s still an immensely popular digital marketing strategy, […]
August 14, 2017

What You Need to Know About Facebook Watch

Since its start in 2004, Facebook has revolutionized social media. The social networking giant works tirelessly at staying on top of trends brought about by other platforms and makes a huge (and visible) effort to be at the cusp of anything new. Enter Facebook’s newest addition, the Watch tab. The Washington Post accurately and concisely described the new tab as a combination of the Facebook-owned Instagram Live feature, Facebook Live, Youtube, Twitter and traditional television. […]
August 9, 2017
#WebWeds: New Updates to Snapchat Advertising

#WebWeds: New Updates to Snapchat Advertising

Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   Snapchat advertising has previously been seen as exclusive advertising that only big brands can afford to use. This is because they didn’t have the data […]
August 7, 2017

4 Features You Can Only Access With Facebook Power Editor

Power Editor Vs. Ads Manager – And the Winner Is? With Facebook Advertising becoming more than just an option to your business’s overall marketing plan, there’s a lot of discussion about whether to use Power Editor or Ads Manager. Hint: it’s crucial to implement social media advertising if you expect growth and conversions. In many ways, they are similar – they’re both housed in the Business Manager platform, and allow admins to create audiences and […]