Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:
Do you know what your “writing style” is? Essentially, it encompasses your verbiage and your voice, and how your content is written. And this can really make or break your online marketing.
Many businesses don’t realize just how important writing style can be. They create Facebook statuses and tweets without a second thought. However, it’s critical to put some thought and strategy into your business’ writing style in your social media posts and all of your online content.
How do you answer all of these questions? Think about your audience. What type of content do they want to read? What voice, formality, and reading level resonates with most with them? Your audience should be taken into consideration in nearly everything you do to market or promote your business.
Still not sure what to do about your writing style? Give us a call! We’d love to work with you to pinpoint who your audience is, what type of content and writing style they would respond to best, and how to market your online content to them. Call us at (800) 759-7996 or fill out our free consultation form.