Blog

December 10, 2018
The Stylish Gift Guide For the Tech Lover

The Stylish Gift Guide For the Tech Lover

  Show some love for the techy in your life with these cutting-edge gadgets! One of the biggest parts of the holiday season is gift-giving, and sometimes it’s tough to know what to buy for the most important people in your life. Do you have someone in your life that is on every social media platform? No matter the level of their tech know-how, we’ve got a stylish gift guide perfect to give and receive. […]
December 5, 2018

#WebWeds: How to Get Started With Social Media Marketing

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   It’s almost 2019, and in this day and age, we all know how important social media is. If your business hasn’t been putting much emphasis on its online presence, it […]
December 3, 2018
Social Media Marketing: Where to Begin

Social Media Marketing: Where to Begin

  As we round out the end of 2018, you would have to be hiding under a rock to not notice how much social media continues to evolve each year. If you’re not on social media or are barely checking your social presence online, it’s time to step up your social media game. If you’ve already come to this realization, the next question is always where to begin. What platforms should you be on and […]
November 19, 2018

Social Media Recap | November 2018

  Things in the social media and digital marketing world are ever-changing. Whether it’s a new feature being rolled out or an old feature being updated, a data breach announcement (far too many of those lately), or a new regulation introduction… well, you get the picture, there are a lot of changes and updates. It’s our job to keep on top of all things newsworthy in the industry, so we’ve wrapped up the top social […]
November 14, 2018

#WebWeds: Instagram Stories & the Data Behind Them

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   By now you are probably familiar with Instagram Stories. Launched in August 2016, they have been a huge factor in the decline of Snapchat. Instagram copied the idea of […]
September 17, 2018

3 Tips to Start Planning Your 2018 Holiday Marketing

  The first day of fall is almost here, and I know I’m not alone in wondering where on earth 2018 went?! Even though yesterday was January pretty much, it’s already about that time to start thinking about your business’s holiday marketing. This includes planning for Halloween, Thanksgiving, Black Friday, Cyber Monday, Christmas, and even New Year’s. Has your business even started thinking about the sales and promotions you might run for the holidays? You’ve […]
July 13, 2018
Employee Spotlight: Audrey Coates, Digital Marketing Consultant

Employee Spotlight: Audrey Coates, Digital Marketing Consultant

If there’s one thing we’re proud of at The Modern Connection, it’s our incredible team. And we want to give you the chance to learn more about each of our talented and social savvy team members. Each month we’ll be interviewing a different team member about what they do at The Modern Connection, and in their spare time. July’s employee spotlight focuses on Audrey Coates, Digital Marketing Consultant. Read on to learn more about her role […]
July 9, 2018

What Your Business Needs to Know About IGTV

  Instagram started as an iPhone-only platform created for sharing square photos with filters back in 2010. Eventually, the app was developed for Android as well. It started supporting short, 15-second videos. Then we were able to upload vertical and horizontal photos, in addition to squares. Videos were then extended to 60-second capabilities. Stories and Story Highlights were added to the platform. And now, there’s IGTV.   What is IGTV? You may have seen Facebook’s […]
June 29, 2018

TMC Summer Kickoff: Our Charleston Summer Recommendations

  At The Modern Connection, we love a good Charleston summer. Even when the heat index is 112ºF (😅), there are still endless activities around town. We asked each of our team members what their favorite summer stops, events, and activities are!   Camille: Now that I work remotely in Aiken, my favorite summer spots in Charleston are even more special when I come into town for work (or for a weekend)! After spending a […]
June 15, 2018
Employee Spotlight: Camilla Baker, Social Media Manager

Employee Spotlight: Camilla Baker, Social Media Manager

If there’s one thing we’re proud of at The Modern Connection, it’s our incredible team. And we want to give you the chance to learn more about each of our talented and social savvy team members. Each month we’ll be interviewing a different team member about what they do at The Modern Connection, and in their spare time. June’s employee spotlight focuses on Camilla Baker, Social Media Manager. Read on to learn more about her role […]