Blog

September 17, 2018

3 Tips to Start Planning Your 2018 Holiday Marketing

  The first day of fall is almost here, and I know I’m not alone in wondering where on earth 2018 went?! Even though yesterday was January pretty much, it’s already about that time to start thinking about your business’s holiday marketing. This includes planning for Halloween, Thanksgiving, Black Friday, Cyber Monday, Christmas, and even New Year’s. Has your business even started thinking about the sales and promotions you might run for the holidays? You’ve […]
September 10, 2018

A Social Media Manager’s Favorite Timesaving Social Media Tips

  While social media is one of the most effective ways to grow your business today, it can be rather time consuming. Luckily, it can be an easy task to tackle and not as big of a time commitment if you’re smart about what, how, and when you post. Here are five simple timesaving social media tips to get some extra hours back in your day:   Take Some Time to Brainstorm Creating content can […]
August 31, 2018

Now Hiring: Paid Ads Specialist

  About the Position: Our Paid Ads Specialist is an expert in digital advertising and will be responsible for working directly with Social Media Managers to gain knowledge of all clients to create a paid advertising strategy based on individual client needs. They will work with Social Media Managers to understand each individual client need in order to create effective targeted ads to maximize ROI for clients. The Paid Ads Specialist will be committed to […]
August 20, 2018

4 Steps to Writing a Blog Post That Is Worth Reading

  You see it all the time in Facebook updates, Instagram captions and Tweets. “Check out our link in bio to read the latest blog.” “Click below to read the latest updates in our most recent blog!” “New blog post! Read more at www.________.com/blog!” The fact that people promote their blog posts isn’t groundbreaking news. Businesses owners, no matter the size of the business, want you to visit their blog. Ironic, since you’re reading this […]
August 15, 2018
#WebWeds: How to Grow Your Email List

#WebWeds: How to Grow Your Email List

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   An email list is essential in this day for connecting with your audience and building a relationship with potential buyers and/or clients. However, creating a list from scratch can feel […]
July 30, 2018
7 Ways to Grow Your Email List

7 Ways to Grow Your Email List

  Growing your email list requires a little more effort than a “click here to receive our newsletter” or “join our list.” You may need to step up your game to create enticing, clear, and valuable opt-in incentives. Start attracting new subscribers with the following tips:   Create good content. Not all content is worth it for a visitor. Start by offering some beginner advice in a blog post. In order to receive advanced tips, […]
June 25, 2018
Creating Your Social Media Brand Voice

Creating Your Social Media Brand Voice

  Creating a brand voice to explain who you are as a business is of utmost importance. These traits of who you are, not just what you sell, should be spread across all platforms on social media. Your business goals are to be liked, known, and trusted by your following audience. Let’s take a look at some ways you can create this experience.   Create a Style Guide for Reference Creating a reference guide is […]
May 21, 2018
Social Media Contests Done Right

Social Media Contests Done Right

  For years brands have used contests to outshine their competitors on social media. Over time, companies have been implementing creative giveaways in order to build email lists, boost online engagement and build those trusting relationships with their customers. Social media contests are a powerful way to increase your marketing. Afterall, we all like to win! According to Toggl, even after a competition has ended “three out of four people are more likely to recommend […]
April 9, 2018
A Guide to Merging Facebook Pages

A Guide to Merging Facebook Pages

  It’s easy to confuse your online audience with multiple Facebook pages and locations for one business. It’s important to make things simple for your fans. Although this is not a quick process and can take some time to be approved, it is fairly easy. Let’s clear the air and get started! In this blog, we will walk you through each step in order to merge two Facebook pages. Meeting the Requirements to Merge There […]
February 26, 2018
4 Actionable Ways to Create Relatable Social Media Content

4 Actionable Ways to Create Relatable Social Media Content

  So you’ve heard us say over and over how important it is to create actionable, engaging, and relatable content to keep your readers coming back for more. As we all know, creating quality content is important when you are trying to build a larger audience, but increasing your readers actions to click requires time and creativity. Here are some secrets on how to share interactive content while still keeping your business relevant.   Provide […]