Blog

December 10, 2018
The Stylish Gift Guide For the Tech Lover

The Stylish Gift Guide For the Tech Lover

  Show some love for the techy in your life with these cutting-edge gadgets! One of the biggest parts of the holiday season is gift-giving, and sometimes it’s tough to know what to buy for the most important people in your life. Do you have someone in your life that is on every social media platform? No matter the level of their tech know-how, we’ve got a stylish gift guide perfect to give and receive. […]
December 5, 2018

#WebWeds: How to Get Started With Social Media Marketing

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   It’s almost 2019, and in this day and age, we all know how important social media is. If your business hasn’t been putting much emphasis on its online presence, it […]
December 3, 2018
Social Media Marketing: Where to Begin

Social Media Marketing: Where to Begin

  As we round out the end of 2018, you would have to be hiding under a rock to not notice how much social media continues to evolve each year. If you’re not on social media or are barely checking your social presence online, it’s time to step up your social media game. If you’ve already come to this realization, the next question is always where to begin. What platforms should you be on and […]
November 19, 2018

Social Media Recap | November 2018

  Things in the social media and digital marketing world are ever-changing. Whether it’s a new feature being rolled out or an old feature being updated, a data breach announcement (far too many of those lately), or a new regulation introduction… well, you get the picture, there are a lot of changes and updates. It’s our job to keep on top of all things newsworthy in the industry, so we’ve wrapped up the top social […]
November 14, 2018

#WebWeds: Instagram Stories & the Data Behind Them

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   By now you are probably familiar with Instagram Stories. Launched in August 2016, they have been a huge factor in the decline of Snapchat. Instagram copied the idea of […]
November 19, 2018

Social Media Recap | November 2018

  Things in the social media and digital marketing world are ever-changing. Whether it’s a new feature being rolled out or an old feature being updated, a data breach announcement (far too many of those lately), or a new regulation introduction… well, you get the picture, there are a lot of changes and updates. It’s our job to keep on top of all things newsworthy in the industry, so we’ve wrapped up the top social […]
June 20, 2018
#WebWeds: Twitter Launches Twitter Media for Businesses

#WebWeds: Twitter Launches Twitter Media for Businesses

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. Listen to the segment below:   With the expansion to 280 characters back in November of last year, Twitter continues to innovate and improve the user experience. This time, they’ve released a new site called Twitter Media […]
June 18, 2018
Fighting the Decline in Organic Reach

Fighting the Decline in Organic Reach

  Organic reach has seen a drastic decline in recent years, most notably on Facebook. Facebook made changes to its algorithm, promoting “more meaningful social interactions with family and friends” on the News Feed. Facebook prioritizes content from friends and people, making organic reach increasingly difficult for businesses and brands to achieve. But don’t worry – there are ways to adapt to these changes and to work within pesky algorithms. Here are a few ways […]
April 18, 2018
#WebWeds: What to Know About Emoji Ad Targeting on Twitter

#WebWeds: What to Know About Emoji Ad Targeting on Twitter

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   If you pay attention to marketing trends, you’re probably aware of the marketing tactic that uses keywords on social media to target specific advertisements. For example, an athletic apparel […]
February 21, 2018
#WebWeds: 5 Strategies for Increasing Your Reach On Twitter

#WebWeds: 5 Strategies for Increasing Your Reach On Twitter

  Note: This was featured as part of our Web Wednesday segment on Charleston’s 105.5 The Bridge with Box in the Morning. You can catch us every Wednesday morning at 8:20 am ET for your dose of social media & digital marketing news. You can listen to the segment below:   Social media algorithms are constantly changing, and in order to keep your brand’s reach on social media higher than the others, you need to […]